Directions

La Riche Directions Semi-Permanent Conditioning Hair Dye Colour - Violet

£6.09
116 In Stock
Semi Permanent
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La Riche Directions Semi-Permanent Conditioning Hair Dye - Violet

La Riche Directions Semi-Permanent Conditioning Hair Dye in Violet offers a captivating and vibrant purple hue that adds a touch of mystique and sophistication to your hair. This rich and intense shade of violet creates a striking and eye-catching look, making it perfect for those who want to express their individuality and creativity. Formulated with conditioning properties, this dye not only delivers vivid and long-lasting color but also ensures your hair remains soft, smooth, and nourished. Ideal for individuals looking to make a bold and confident style statement, Violet provides a dramatic and captivating finish that commands attention.

Key Features:

  • Captivating Purple Shade: Provides a rich and vibrant violet color that exudes mystique and sophistication, adding an element of allure to your hair.
  • Semi-Permanent Formula: Offers long-lasting color that gradually fades over time, allowing for easy maintenance and versatility.
  • Conditioning Benefits: Enriched with nourishing ingredients to keep your hair healthy and hydrated, promoting vibrant color and shine.
  • Simple Application: User-friendly for at-home use, ensuring professional-quality results without the need for salon visits.
  • Mixable Shades: Can be combined with other Directions colors to create custom shades and unique color blends.
  • Cruelty-Free: Manufactured without animal testing, ensuring an ethical choice for animal lovers and conscientious consumers.

Detailed Benefits:

  • Bold and Creative Look: Make a statement with Violet, perfect for those who want to express their individuality and creativity with a unique hair color.
  • Gentle Formulation: Free from harsh chemicals like ammonia and peroxide, minimizing damage to your hair while providing intense color.
  • Versatile Application: Suitable for all hair types and textures, ensuring consistent color coverage and vivid results.
  • Fade-Resistant: While semi-permanent, the color remains vibrant for weeks, gradually fading for a natural transition.
  • Low Maintenance: Easily refresh your color as needed to maintain its striking violet hue with minimal effort.
  • Versatile Styling: Complements a range of hairstyles and fashion choices, allowing for creative and expressive looks.

How to Use:

  1. Preparation: Begin with clean, dry hair. For best results, pre-lighten hair to a pale blonde to achieve optimal color intensity.
  2. Application: Apply Violet dye evenly to hair using gloves, ensuring thorough saturation from roots to ends.
  3. Processing Time: Allow the dye to process for 15-30 minutes, depending on the desired depth of color.
  4. Rinsing: Rinse hair thoroughly with cool water until the water runs clear to remove excess dye.
  5. Conditioning: Apply a color-safe conditioner to nourish and hydrate your hair, enhancing its softness and shine.
  6. Styling: Style your hair as usual to showcase your bold and vibrant Violet color.


We value your feedback and strive to provide the best products and services. If you have enjoyed using La Riche Directions Semi-Permanent Conditioning Hair Dye in Violet, we would love to hear from you. Your positive feedback helps us to continue improving and delivering top-quality products.

Please take a moment to leave a review and share your experience. Your support and feedback are greatly appreciated!

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