Directions

La Riche Directions Semi-Permanent Conditioning Hair Dye Colour - Turquoise

£6.04
37 In Stock
Semi Permanent
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La Riche Directions Semi-Permanent Conditioning Hair Dye - Turquoise

La Riche Directions Semi-Permanent Conditioning Hair Dye in Turquoise offers a vibrant and striking hair color option that brings a bold and playful element to your look. This rich turquoise shade provides a stunning pop of color that adds personality and flair to your hair, making it perfect for those who love to experiment with fun and unconventional styles. Formulated with conditioning properties, this dye not only delivers intense and long-lasting color but also ensures your hair remains soft, smooth, and nourished. Whether you're looking to make a bold fashion statement or add a touch of excitement to your hair, Turquoise offers a versatile and eye-catching option that allows you to express your creativity and individuality.

Key Features:

  • Vibrant Turquoise Shade: Creates a bold and eye-catching turquoise color that adds personality and flair to your hair, making a statement wherever you go.
  • Semi-Permanent Formula: Provides long-lasting color that gradually fades over time, allowing for easy maintenance and versatility.
  • Conditioning Benefits: Enriched with nourishing ingredients to keep your hair healthy and hydrated, promoting vibrant color and shine.
  • Versatile Use: Can be applied to bleached or lightened hair for a striking turquoise hue or mixed with other Directions colors to create custom shades.
  • Simple Application: User-friendly for at-home use, ensuring professional-quality results without the need for salon visits.
  • Cruelty-Free: Manufactured without animal testing, ensuring an ethical choice for animal lovers and conscientious consumers.

Detailed Benefits:

  • Expressive Style: Add a pop of color to your hair with Turquoise, ideal for those who love to experiment with bold and unconventional looks.
  • Intense Pigmentation: Provides rich and vibrant turquoise color payoff, allowing you to stand out from the crowd with confidence.
  • Gentle Formulation: Free from harsh chemicals like ammonia and peroxide, minimizing damage to your hair while delivering vibrant color.
  • Fade-Resistant: While semi-permanent, the color remains vibrant for weeks, gradually fading for a natural transition.
  • Low Maintenance: Easily refresh your color as needed to maintain its stunning turquoise hue with minimal effort.
  • Fashion-Forward Style: Complements a range of hairstyles and fashion choices, allowing for creative and expressive looks.

How to Use:

  1. Preparation: Begin with clean, dry, and pre-lightened hair for optimal color results. Bleach hair to a pale blonde shade to achieve the desired turquoise effect.
  2. Application: Apply Turquoise dye evenly to hair using gloves, ensuring thorough saturation from roots to ends.
  3. Processing Time: Allow the dye to process for 15-30 minutes, depending on the desired level of color intensity.
  4. Rinsing: Rinse hair thoroughly with cool water until the water runs clear to remove excess dye.
  5. Conditioning: Apply a color-safe conditioner to nourish and hydrate your hair, enhancing its softness and shine.
  6. Styling: Style your hair as usual to showcase your stunning turquoise color and embrace your bold and expressive look.


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