Wella EIMI Bold Move Matte Texturising Paste 150ml

Wella EIMI Bold Move is a matte texturising paste that delivers light hold and natural definition. Designed for effortless styling, it helps you create casually textured looks with a flexible, workable finish. Infused with Brazilian Carnauba wax, this formula provides control without stiffness, making it perfect for shaping, moulding, and redefining your style throughout the day.

Key Features:

Matte finish for a natural, textured look.
Hold Level 2 – Light hold with flexible styling.
Infused with Brazilian Carnauba wax for soft yet structured definition.
Easy to work in and reshape throughout the day.
Suitable for all hair types and lengths.

Key Ingredient:

Brazilian Carnauba Wax – Provides a soft, pliable hold with a natural matte effect.

Benefits:

Adds texture and definition without greasiness.
Provides light hold for effortless, natural-looking styles.
Non-sticky formula for easy application and reworkable styling.
Leaves hair with a soft, touchable finish.

How to Use:

Take a small amount and rub between your palms.
Work through dry hair, shaping and defining as desired.
Reapply as needed to remould and refine your style.

Special Note:

Ideal for casual, undone styles or structured, modern looks.
Suitable for short to medium hair lengths.

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