L'Oréal Paris Serie Expert Silver Professional Purple Shampoo 500ml

Maintain the brilliance of grey, white, or light blonde hair with L'Oréal Paris Serie Expert Silver Professional Shampoo. Specially formulated to combat unwanted yellow and brassy tones, this purple shampoo enhances your hair’s natural beauty while delivering a clean, refreshed finish.

Infused with magnesium and violet pigments, this expert toning formula gently cleanses while neutralising warm undertones, helping to preserve cool, luminous colour. Whether you're enhancing your silver strands or refreshing your blonde tone, this shampoo restores vibrancy and radiance while nourishing each strand for a healthier, softer feel.

Key Features:

Professional purple shampoo for grey, white, and light blonde hair
Neutralises yellow and brassy tones with violet pigments
Enriched with magnesium for added tone protection
Gently cleanses while preserving colour vibrancy
Helps maintain a cool, bright, and radiant finish
Suitable for natural or coloured hair

How to Use:

Apply evenly to wet hair and work into a lather. Leave in for 1–3 minutes depending on the desired toning effect. Rinse thoroughly. Use 1–2 times per week or as needed.

Special Note:

Avoid contact with eyes.
For best results, follow with a conditioner or mask from the Serie Expert range.
Packaging may vary.

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Loreal Paris Serie Expert Silver Professional Shampoo 500ml