{"product_id":"loreal-dia-color-demi-permanent-gloss-color","title":"Loreal Dia Color Demi Permanent Gloss Color","description":"\u003ch3 data-end=\"95\" data-start=\"0\"\u003e\n\u003cspan class=\"hover:entity-accent entity-underline inline cursor-pointer align-baseline\"\u003e\u003cspan class=\"whitespace-normal\"\u003eL'Oréal Professionnel\u003c\/span\u003e\u003c\/span\u003e Dia Color Demi Permanent Gloss Color 60 ml – 7.13\u003c\/h3\u003e\r\n\u003cp data-end=\"122\" data-start=\"97\"\u003e\u003cspan style=\"font-size: 0.875rem;\"\u003eDia Color is a demi-permanent, ammonia-free gloss color designed to enhance natural hair tone or create a subtle transformation without compromising hair health. Shade 7.13 delivers sophisticated, luminous reflections with a glossy finish. Its advanced formula ensures even coverage and a gradual, natural fade while keeping the hair fiber smooth and hydrated.\u003c\/span\u003e\u003c\/p\u003e\r\n\u003ch3 data-end=\"502\" data-start=\"486\"\u003eKey Features\u003c\/h3\u003e\r\n\u003cp data-end=\"718\" data-start=\"504\"\u003e• Ammonia-free demi-permanent formula\u003cbr data-end=\"544\" data-start=\"541\"\u003e• Enhances natural color with glossy shine\u003cbr data-end=\"589\" data-start=\"586\"\u003e• Provides even coverage\u003cbr data-end=\"616\" data-start=\"613\"\u003e• Gradual, natural-looking fade\u003cbr data-end=\"650\" data-start=\"647\"\u003e• Enriched with conditioning agents\u003cbr data-end=\"688\" data-start=\"685\"\u003e• Professional salon formula\u003c\/p\u003e\r\n\u003ch3 data-end=\"732\" data-start=\"720\"\u003eBenefits\u003c\/h3\u003e\r\n\u003cp data-end=\"941\" data-start=\"734\"\u003e• Adds radiant shine and intense reflections\u003cbr data-end=\"781\" data-start=\"778\"\u003e• Refreshes faded color\u003cbr data-end=\"807\" data-start=\"804\"\u003e• Leaves hair soft and silky\u003cbr data-end=\"838\" data-start=\"835\"\u003e• Maintains hair hydration during coloring\u003cbr data-end=\"883\" data-start=\"880\"\u003e• Ideal for subtle tone enhancement or glossing services\u003c\/p\u003e\r\n\u003ch3 data-end=\"957\" data-start=\"943\"\u003eHow to Use\u003c\/h3\u003e\r\n\u003cp data-end=\"1214\" data-start=\"959\"\u003e• Mix with Diactivateur (recommended oxidant for Dia Color line)\u003cbr data-end=\"1026\" data-start=\"1023\"\u003e• Follow recommended mixing ratio and processing time\u003cbr data-end=\"1082\" data-start=\"1079\"\u003e• Apply evenly to dry or towel-dried hair\u003cbr data-end=\"1126\" data-start=\"1123\"\u003e• Rinse thoroughly after processing\u003cbr data-end=\"1164\" data-start=\"1161\"\u003e• Follow with color-safe shampoo and conditioner\u003c\/p\u003e\r\n\u003ch3 data-end=\"1231\" data-start=\"1216\"\u003eIngredients\u003c\/h3\u003e\r\n\u003cp data-end=\"1457\" data-start=\"1233\"\u003eHigh-tech color pigments, moisturizing polymers, conditioning agents, and supportive care ingredients designed to protect and nourish the hair fiber during the coloring process. (Refer to packaging for full ingredient list.)\u003c\/p\u003e\r\n\u003ch3 data-end=\"1475\" data-start=\"1459\"\u003eSpecial Note\u003c\/h3\u003e\r\n\u003cp\u003eFor professional use only.\u003cbr data-end=\"1506\" data-start=\"1503\"\u003eAlways perform a patch test before application.\u003cbr data-end=\"1556\" data-start=\"1553\"\u003eAvoid contact with eyes.\u003cbr data-end=\"1583\" data-start=\"1580\"\u003eUse suitable post-color care products to maintain vibrancy.\u003c\/p\u003e\r\n\u003ch3 style=\"text-align: center;\"\u003eYour satisfaction is our priority. If you are pleased with our product and service, please leave us a positive review. If you have any concerns or questions, please contact us before leaving feedback. We are committed to providing excellent customer service and will address any issues promptly.\u003c\/h3\u003e","brand":"Loreal","offers":[{"title":"60 ml \/ 1","offer_id":54272623673647,"sku":"185059","price":14.37,"currency_code":"GBP","in_stock":true},{"title":"60 ml \/ 4.15","offer_id":54272623706415,"sku":"185062","price":16.21,"currency_code":"GBP","in_stock":true},{"title":"60 ml \/ 4.20","offer_id":54272623739183,"sku":"177106","price":14.37,"currency_code":"GBP","in_stock":true},{"title":"60 ml \/ 4.62","offer_id":54272623771951,"sku":"181624","price":14.37,"currency_code":"GBP","in_stock":true},{"title":"60 ml \/ 5","offer_id":54272623804719,"sku":"188829","price":16.21,"currency_code":"GBP","in_stock":true},{"title":"60 ml \/ 5.1","offer_id":54272623837487,"sku":"185060","price":14.37,"currency_code":"GBP","in_stock":true},{"title":"60 ml \/ 5.35","offer_id":54272623870255,"sku":"188013","price":14.37,"currency_code":"GBP","in_stock":true},{"title":"60 ml \/ 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